CIVIQ Smartscapes appoints Sandra Baer as Chief Marketing Officer

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Boston, MA, May 31, 2017 – CIVIQ Smartscapes, the industry leader in smart city innovation, today welcomed Sandra Baer as the company’s Chief Marketing Officer. 

Throughout her career, Ms. Baer has been a champion of creative collaboration between the public and private sector. She has worked with city leaders and smart city companies worldwide for over 20 years, helping them discover the power of partnerships to build trust and create prosperous communities.

“CIVIQ’s mission to connect is at the heart of city transformation – and that has been the focus of my work for over a decade,” said Ms. Baer. “I am honored to have the opportunity to work with an amazing team of innovators who are all focused on energizing communities, and making them safer, smarter and more connected.”   

Prior to CIVIQ, Sandra was the president of Personal Cities, a smart city company focused on stakeholder engagement and the acceleration of digital technology investments. She is the former Senior Director for Alliances at the Smart Cities Council, and has led business development efforts at the Discovery Channel, Nextel/Sprint, Ridge Global and Bloomberg Government. She serves as a board member and advisor on several professional and civic organizations, including Cityzenith, Nektria, The GreenBiz Group, the UN Foundation and the Washington Bach Consort. As a professional speaker and moderator, Ms. Baer has spoken at Smart City/Digital Out of Home conferences in the US, Europe, and the Middle East. 

“We are excited to welcome Sandra to our team to help us deliver a new model of engagement to cities and communities around the world,” said Gerry Burns, President, CIVIQ Smartscapes. “Her ability to build and nurture relationships, her extensive experience and track record in the smart city arena, and her passion for helping cities get smarter are assets that will make her a great addition to our team.” 

In her role at CIVIQ, Sandra will support the company’s rapid growth in cities, entertainment venues and universities. CIVIQ understands the unique challenges facing every community – from New York to Miami to London – and helps communities connect and discover the best ways to shape their futures. 

For information about how CIVIQ connects and to learn more about our products and services, please visit: www.CIVIQSmartscapes.com.

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